know your why

purpose

Higher employee engagement leads to higher revenues

Motivation

MOTIVATION

purpose

The culture you create can increase the productivity, innovation and motivation in your business. The World’s Most-Admired Companies describe culture as their most underrated success factor (with over a third agreeing it’s their top determinant of long-term success).

Culture

the space to thrive

If your current culture stifles potential, here’s how to let it breathe.

One of the biggest benefits of making everyone a Chief Culture Officer is the collective stewardship it creates. When all your leaders and managers are in charge of culture, they’ll model the behaviors that make your business strong and they’ll coach others to do the same. This quickly generates a ‘see something, say something’ effect, where people are more likely to speak up if things aren’t working and learn from mistakes. When everyone wants to work better, it’s even easier to unleash potential right across your organization.

Make every leader a Chief Culture Officer

If there’s currently only one person in your organization who’s officially in charge of culture, cast your net wider.

It’s that sense of safety that sets the World’s Most Admired Companies apart from the rest. Their leaders know how important it is to experiment and improve, which is why they value testing and adapting more than getting things right the first time. For individuals and teams to perform at their best, combine freedom to experiment with positive feedback. When people don’t fear feedback, it’s easier to hear—and they’ll actively seek more of it. In turn, they’ll keep on improving, making their performance skyrocket. The reverse is also true—and costly. Organizations with toxic cultures, driven by unsupportive leaders, saw increased absenteeism and healthcare costs and reduced productivity. It all added up to an estimated $23.8 billion of avoidable expenses.